Every year, people in cities around the world take part in an unusual event: the World Naked Bike Ride (WMBR), where the wearing of clothing is optional and the aim is to celebrate cycling, to reduce the vulnerability of cyclists on the road. demonstrate and protest against the world’s oil dependence and the negative environmental impact of a car-dominated culture.
‘Be as naked as you dare’ is the dress code for the event and ‘now you see me’ is a slogan advocating for greater awareness of cyclists’ vulnerability and their rights.
“It is time to end the indecent exposure of people and the planet to cars and the pollution they cause,” explains the event’s website.
The international, clothing-optional bike tour takes place on various dates, usually towards the end of spring and throughout the summer, usually over a weekend in some 200 cities in all corners of the world.
While each city determines its case, the overall aim of the World naked bike ride is to protest against the world’s continued dependence on fossil fuels, to demand measures to curb the car culture, to gain real rights for cyclists by showing their vulnerability on roads and city streets and to celebrate the freedom of the body .
From shy to cheeky
“Everyone is welcome”, emphasize the organizers. “From shy to cheeky. Cyclists, skaters, skaters, skate boarders. All ages, sizes and colors. Bring your family and your colleagues!”
Another overarching goal of the nude bike tour is to promote cycling as a clean and safe mode of transport versus motorized vehicles and their negative impact on the environment.
As bald as you dare
“Don’t feel discouraged if you’re not willing to strip down completely,” the organization advises. “As the motto clearly states – ‘as bare as you dare’ – the ride is equally suitable and comfortable for the shy and daring. Also feel free to add some special features and create your unique style by decorating your body and vehicle.
First held in Canada in 2004, the ride has expanded to cities around the world and is the world’s largest nude event in history to promote cycling.