After two abnormal years for Amazon Prime Day, the annual sales event returns to its origins in July. Amazon confirmed in late April that Prime Day 2022 will kick off sometime in July, but unsurprisingly, the retailer hasn’t given an exact date for the sales bonanza. That said, we have a pretty good estimate of when Prime Day 2022 will run, as well as the length of sales and the types of deals to expect.
When is Prime Day 2022?
With Prime Day 2022 confirmed for July, it’s highly likely that the sales event will begin on one of two dates: July 11 or July 18. Prime Day has always started on Monday and we have no reason to believe that will change this year . Before the disruption of Prime Day in 2020, the sales event always ran in mid-July. We can easily ignore the possibility that Prime Day starts on the holiday of July 4, and a July 25th start date would be unusually late in the season for Amazon.
That leaves us with July 11 or 18. Prime Day has been a two-day, 48-hour event since 2017. We expect this to continue this year. As such, Prime Day 2022 will most likely take place from July 11-12 or July 18-19.
Amazon tends to keep its sales events secret until just a few weeks (or less) before the launch date. We may not get a definitive date for Prime Day until the end of the month or possibly even early July.
What is Prime Day?
If you haven’t experienced the annual sales bonanza, Amazon Prime Day is essentially an abbreviated Black Friday sale. Outside of Black Friday and Cyber Monday, Prime Day has become the biggest sales event of the year. And it’s not just Amazon with great deals – major retailers will enjoy the anti-Prime Day sales. Often, these sales begin at competing retailers the weekend leading up to Prime Day to try and steal Amazon’s thunder.
The deals at Amazon are exclusive to Prime members, while competing retailers tend to offer deals to everyone. That said, with a greater emphasis on Walmart+, PowerUp Rewards Pro, Totaltech Unlocked, and other subscription services at competing retailers, it’s certainly possible that some of the hottest deals — including any PS5 add-ons — will be limited to members at competing retailers. , at.
All told, you can expect thousands upon thousands of deals from Amazon and other major retailers that week. From gaming and technology to entertainment and toys, just about every product category you can think of is on sale.
What deals can we expect on Prime Day?
Amazon Prime Day isn’t super predictable when it comes to the actual products that will be on sale. The exception here are Amazon-branded devices such as the Echo Show, Kindle, Echo Dot, and Fire TVs. Amazon-branded devices are: always on sale for their best prices of the year during Prime Day. So if you’re looking for a smart home device or Kindle, it’s best to wait for Prime Day.
While we can’t say definitively which game products will be on sale, there will definitely be some great deals on Nintendo Switch, PS5, and Xbox Series X games. Prime Day gaming deals often focus on AAA games released in the past year, so you can expect some holiday hits for 2021, as well as titles that launched earlier this year.
In addition to games, Prime Day always offers a great opportunity to purchase game-related technology such as controllers, headsets and gaming laptops/PCs. And, like Black Friday, some of the best Prime Day deals can often be found on 4K TVs, including budget options and high-end TVs that are great for gaming.
Will there be console additions during Prime Day?
When it comes to consoles, it will be interesting to see if PS5 additions happen during Prime Day. Sony recently released a PS5 bundle with Horizon Forbidden West, which looks like a prime (sorry) candidate for a tempting Prime Day drop at Amazon and other retailers.
On the other hand, we wouldn’t be at all surprised to see real deals on the Xbox Series X|S. We’ve seen quite a few Xbox Series S deals lately, including a bundle at Walmart with the Series S and Halo Infinite for $300 (it’s still available!).
Meanwhile, Nintendo Switch console deals are rare, so we wouldn’t expect any discounts – at least not on the Switch OLED. Bundles with the regular Switch or Switch Lite are, however, a possibility.
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